What if I told you that there was another way to talk to your fans directly? That using messenger apps is actually the best way to build a fanbase or convert fans into super fans! Using direct marketing methods to promote your music is a crucial strategy for musicians. The easiest way to do this …
You’ve got a brand new music video ready and you can’t wait to share it. You’ve spent both money and time creating it. And now you want to showcase it to the world. But how? To get the PR ramped up, musicians find a publication to premiere the video for them. However, these days, that …
Considering that email marketing is one the most effective ways to reach your audience, it’s actually one of the most overlooked marketing strategies used by musicians right now. Creating and using an email list could be the key to your success. Think of it this way; use your social media to grow your brand and …
Email Marketing: The most overlooked strategy for musicians Read More »
New artists are breaking into the scene every day because their song has gone viral on TikTok – but how do you actually do it? If you take a look at the billboard charts these days, you will see a common thread amongst the tracks at the top of the chart. Most of them have …
How to go viral on TikTok without creating ANY content yourself! Read More »
Unless you’ve been living under a rock, you would have noticed a brand new social media platform arrive on the scene in spectacular fashion. Clubhouse has completely taken the world of social media by storm! It’s exclusivity factor produces unexpected levels of FOMO from those that can’t yet access it, and countless celebrity endorsements mean …
Clubhouse for musicians. How to take advantage of the new go-to social media platform. Read More »
Whilst helping musicians release their music through coaching, consultancy and through the SMART Launch Club, I see one common problem that everyone faces… and that is the struggle to keep the momentum moving once a track has been released. So – you have made it to release day. You have worked so hard to get …
Music Release: 4 Marketing Hacks to Keep Momentum After Launch Read More »
With short video formats like TikTok, Reels and YouTube Shorts, all becoming the next big thing – your music video should be promoted using these… Click to read the best guidelines for promoting your next release.
Collaboration is something we do in so many different areas – not just when making music.
Collaborating is number 1 key to success in business and music.
With appearances from Snoop Dogg, Wiz Khalifa, Busta Rhymes, and more as we take some inspiration from the hip hop community this week.
All of the content platforms need a way to evaluate the content of its user’s post. Of course, that’s a lot of content getting uploaded every single second. So in order to tackle this, the fabled algorithms were created to handle the evaluation and positioning of content (to place posts in front of the right people)…
Social media platforms are a great way to communicate with fans. While it’s still very important to keep your channels flowing with great quality content; email marketing is the most effective way to get fans to make an action…