Music Release: 4 Marketing Hacks to Keep Momentum After Launch

Whilst helping musicians release their music through coaching, consultancy and through the SMART Launch Club, I see one common problem that everyone faces… and that is the struggle to keep the momentum moving once a track has been released. So – you have made it to release day. You have worked so hard to get …

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How to Use Hashtags Properly As A Musician

One of the most misunderstood concepts on Instagram is how to use the hashtags (properly). Many people know what they are but most people don’t understand how to use them.

Using hashtags is a great way to grow your following and get your content seen by people that aren’t on your follower list. It can be super effective if used in the correct way…

How Musicians Can Create Viral Content for Instagram

It’s no secret that Instagram has been killing off the organic reach for posts on the platform. The social media giant has been making it harder for user’s content to be seen – requiring paid ads or ‘boosts’ to get the reach content once had.

In order to get some of that reach back without having to pay Instagram, getting your audience to share content is becoming one of the most important strategies to strategically grow organically for free…